Keeping your finger on the pulse of your referral partners in order to earn new business is always a priority. However, with the current turbulent market, the purchase market is not as strong as it normally is. ...
Building a successful loan officer and real estate agent relationship requires time, trust, and most of all, a mutual understanding. Without these things, you’ll both be wasting your time. ...
As a loan officer, you know that marketing to realtors is one of the most profitable ways that you can spend your time. After all, one successful referral partner can bring you hundreds of loans over the course of your relationship. ...
Co-marketing between loan officers and their realtor partners is a highly valuable tool for all parties involved. If a real estate agent regularly refers borrowers your way, you should consider how to bring value to them as well. ...
Whether you are just getting started with loan officer and realtor co-marketing, or have been doing it for years, it’s important to stay abreast of how to track co-marketing expenses for compliance reasons. ...
A great relationship with a real estate agent is one of the most important resources for any Loan Officer. Building long term relationships with referral partners is integral in helping loan officers with keeping their volume up. ...