Mortgage rates were low for most of 2020, and the mortgage industry is still inundated with customers wondering if it is time to refinance their home loans. But, some borrowers are still not taking advantage of refinancing opportunities.
So, it is your job as a loan officer to be your client’s guide. Also, make sure your borrowers know that they are not alone.
Free, Shareable Resources For Borrowers
So, the Mortgage Update is a free, shareable resource that you can send to customers.
As a loan officer, it is a critical part of your job to make sure your clients are prepared. So, educate your clients on refinancing home loans and when it is time to refinance. Also, this will help streamline their homeowner journey, and grow your customer relationships.
Then, share this borrower-friendly blog post with them to help them learn tips and tricks for responsible borrowing. Also, consider posting this on social media to interact with your customers in a more personal way.
Read the Article on Best Time To Refinance Now:
So, help your leads and borrowers understand if it is time to refinance their home loans. Also, be sure to serve with the heart of a teacher, rather than a salesperson, and help them feel confident in the refinancing process. Then, this will ensure a positive process and ease your experience as well.
So, providing new customers with this easy-to-understand refinancing guidance will make for a strong first impression! Plus, by providing incredible guidance to your clients, you’ll be earning yourself referral business in the future.